We already know that the cloud offers numerous advantages for companies. And to attract customers, the Cloud Computing industry has been reducing prices, increasing the storage limit and offering additional services. So, is it possible to compare services on the cloud?

In practice, the cloud war libran giants technology companies, siendo las principales:

  • Amazon Web Services (AWS);
  • Google Cloud;
  • Microsoft Azure;
  • Oracle Cloud.

They intend to conquer the market by creating as many benefits as possible at a very low price. But, will this dispute bring benefits to the customer? Will it ever end?

To better detail these options and how this dispute unfolds in the market, we have prepared this content that will provide a complete description of this dispute. Discover all the details below:

The path to leadership between solutions in the cloud

If we compare the prices of the storage services in the cloud of the companies, we will not find such significant differences. Everyone tries to keep the values ​​at competitive levels.

This road to market leadership is called “carrera hacia cero”, where prices go down and storage limits increase. But why is this happening? One of the reasons, in addition to the strong competence of the main actors, is that computer storage continues to be sought. If the service on the cloud becomes expensive, consumers can even give preference to the storage of physical files.

And everything goes to conquer the market. Amazon wants to increase its income by gaining more customers by adding services for which users are willing to pay. Microsoft and Google will maintain prices corresponding to those of AWS, in addition to adding other services and applications of their own.

All this is great news for those who depend on the cloud, since each organization can analyze and understand what will provide the best return.

But after all, what is the best service?

Choosing a Cloud Computing has been complicated in recent years. The companies offer a range of options to choose according to our needs. In general, each provider has its strengths and weaknesses, and none of them is better than the others.

However, depending on your needs, a service can better adapt to your profile. It depends on the IT team to find the most viable solution , considering criteria such as:

  • the use of storage;
  • durability;
  • performance;
  • availability;
  • capacity cost;
  • tracking and access;
  • life cycle management.

To better understand the differences and what each one can offer differently, we will detail some points about each of the 4 main Cloud technologies.

Amazon Web Services (AWS)

Amazon follows current industry standards, with advanced technologies and very secure installations. However, while setting the price of its products on the cloud at an extremely low price, Amazon can provide affordable and scalable services for everyone , from a new company to a large leader in the market.

To have an idea, Amazon doubled its net benefit in the second quarter of 2020, reaching US $5.2 billion. With the expansion of the work of the workshop at home, only the service in the Amazon cloud saw an increase in income of 29%.

Microsoft Azure

Microsoft Azure has improved its storage integration by applying its front-end administration solutions. It works with the vision that organizations can create solutions on the cloud that are safe and prepared for the future, combining the use of space on the cloud with their applications and tools.

It is also important to highlight the enormous proximity to the open source community, especially after the acquisition of GitHub in 2018 .

Google Cloud

Google, which arrived late on the market, now stands out with low prices. Many adopt its service alone for brand recognition, but it is clear that Google Cloud has some competitive strengths in relation to its competitors, such as the simplified implementation of applications.

But Amazon, followed by Microsoft, has a greater market share as a whole and (for now) a wider range of services.

Oracle Cloud

Oracle has a global network of data centers configured to run its offers on the cloud. The company uses the service called Oracle Cloud to provide applications, server access, storage and processing in the cloud for companies.

Although it is not the first in the market, Oracle has been in the cloud market long enough to obtain a complete view of its global presence and its portfolio of services. With high-speed trunk networks that connect its data centers in the cloud, its latest design is based on high-speed 25 gigabyte Ethernet links.

Will this war end?

Each provider tries to ensure that no user migrates to another provider just because of the resources that one has and the other does not. Some companies offer small benefits for an application profile and others offer a small advantage for another profile. This means that this war will not end in the next few years.

The trend is that these providers are like a hydroelectric power station, no matter which provider each user is: the process is very similar and the difference is in the additional characteristics that characterize one service or another. And as time goes by, the industry will continue to cut prices.

In the end, it cannot be said that there is only one winner when comparing cloud services such as AWS x Google Cloud x Microsoft Azure x Oracle Cloud.

The common factor between all of them is that they all invest thousands of millions annually to improve their services. And that is without a doubt it should provide innovations year after year. Those who want to have this are end users and companies with a high demand for space and speed in the cloud environment.

Do you want to know more about the future of cloud computing? Follow our blog ! Also be sure to consult the solutions and services in the Sky.One . Small or large, Sky.One surely present the perfect solution for your company with lower costs and efficient applicability.

Written by

Sky.One Team

This content was produced by SkyOne's team of cloud and digital transformation experts.